Stage Four restrictions have been introduced across metropolitan Melbourne and will last for at least six weeks (13th September 2020).

To assist the residents of Melbourne during this difficult time, we have modified our free IQCENSUS tool to allow the visualisation of supermarket locations within a 5 km radius of any address in Victoria.

IQcensus provides interactive socio-demographic profiling capabilities across Australia and New Zealand.

About IQcensus

IQcensus offers two operating modes, giving you the flexibility to select the profiling format that best suits your needs.

Radial Analysis

The radial analysis tool provides key demographic data such as population, age, income, birthplace and household composition in chart form, for a chosen radius around a particular site.

Export a PDF report featuring a map and key data with the click of a button.

Thematic Mapping

The thematic mapping tool provides a geographic representation of variables including age, income, birthplace, household type, car ownership and population density. You can investigate the market size and characteristics for areas of interest or alternatively group localities by creating a trade area for a wider region.

Application & Benefits

Core Components