Location IQ has assisted The GPT Group with research in relation to Melbourne Central for more than a decade. Melbourne Central is a large, high performing CBD based shopping centre that serves a range of customer segments.
The GPT Group is one of Australia’s largest diversified property groups and are top 50 ASX listed company by market capitalisation. GPT owns and manages a $25.3 billion portfolio of retail, office and logistics property assets across Australia.
Melbourne Central is a large, high performing CBD based shopping centre that serves a range of customer segments.
Location IQ has reviewed the current entertainment facilities at Melbourne Central and provided an assessment of future opportunities.
A gap analysis of existing facilities in Melbourne and Australia was undertaken as well as a review of potential best in class operators from around the world and the likely suitability for Melbourne Central.
Targeted and relevant economic research relies on a close working relationship between key stakeholders at all steps of the project.