Since 2017, Location has annually been commissioned by oOh!media to independently review the retail media landscape across Australia.

oOh!media is a leading media company in Australia and New Zealand that creates deep engagement between people and brands through an unmissable world of physical and digital out of home advertising solutions.

oOh!media Australia's Retail Landscape

oOh!media use the accurate retail data supplied by Location IQ to evidence their market strength and coverage to their client base.

Location IQ has surveyed the coverage of retail media providers across Australia to provide an independent view of their coverage in Shopping Centres.

Using Location IQ’s detailed retail industry databases, oOh!media are able to get an insight into the market coverage that their Shopping Centre portfolio has across an array of national retailers.

Location IQ has also produced the independent report called, ‘Australia’s Retail Media Landscape’ highlighting the key industry insights derived from the research commissioned by oOh!media.

Group 387

Gavin Duane



Greg Inglis

GIS Manager


David Kirkland

Principal GIS & Data Consultant